Companies buy Christmas gifts for employees and clients every year, often in quantities of 10, 50 or 200. One corporate order can equal a week of normal sales. With a few adjustments, a small WooCommerce store can win these orders.
What companies need
- Volume prices shown clearly.
- A proper invoice with company name and VAT number.
- Personalisation: a card with a message, sometimes a logo.
- Delivery to the office, or to several addresses.
- A contact person and fast answers.
- Early deadlines: companies plan in November.
1. Show quantity discounts
A tier table on the product page: 10+ = -5%, 25+ = -10%, 50+ = -15%. Buyers calculate their budget directly. Tierly shows the table and applies the price automatically in the cart (demo). See bulk pricing for small stores.
2. Offer a gift message
“Thank you for this year, the whole team at…” — a gift message field and gift wrap option. Giftly adds both.
3. Ask for company details
Add optional “Company” and “VAT number” fields at checkout, and make sure they appear on invoices.
4. Create a corporate gifts page
- Ready-made sets at three budgets.
- The volume price table.
- Deadlines for large orders.
- A contact button for quotes above a certain quantity.
- Logos or testimonials from companies you have served.
5. Promote it early
Send an email to your business customers and to local companies in early November. Post it on LinkedIn. Many companies decide before the end of November.
6. Handle multiple addresses
For orders shipped to many people, accept a spreadsheet of addresses by email and create the shipments yourself. It is a service larger stores rarely offer.
An email template to send in November
“Hello [Name], are you planning your Christmas gifts for your team or clients this year? We prepare gift sets from 15 € per person, with a personal card and delivery to your office. Volume prices from 10 pieces, order until [date]. Here is our corporate page: [link]. I can also prepare a quote. Best regards, [Name]”
Practical checklist
- Can you produce or source 50 identical items in time?
- Do you have enough wrapping material?
- Who answers quote requests, and how fast?
- Are payment terms clear (card, bank transfer, deposit)?
How to measure the result
Compare the same weeks before and after the change in WooCommerce › Analytics: conversion rate (orders divided by visits in your statistics tool), average order value and the share of mobile orders. Change one thing at a time when you can, and give each change at least a week of traffic before judging it. In December, compare with the first half of November rather than with last year, because your catalogue and traffic have changed.
Frequently asked questions
When do companies order Christmas gifts?
Usually in November, sometimes in October for large orders.
How should I price corporate orders?
With clear quantity tiers shown on the product page, and a quote for very large orders.
Can WooCommerce handle B2B orders?
Yes, with volume discounts, company fields at checkout and proper invoices.