The best order bump is the product a customer would have bought a week later anyway. Here are ideas by type of store, to adapt to your catalog.
Fashion and accessories
- Matching socks or a belt with shoes or trousers.
- A care kit (spray, brush) with leather or suede.
- A gift box with any order in December.
Beauty and wellness
- A travel size of the product in the cart.
- A refill at a special price.
- A sample set to discover the range.
Home and decoration
- A scented candle or a refill for a diffuser.
- Hooks, screws or a hanging kit with frames and shelves.
- A protective spray for textiles.
Food and drinks
- A sauce, spice or chocolate that goes with the main product.
- A second bag of coffee at a special price.
Electronics
- A cable, case or screen protector.
- An extended warranty, if you offer one.
Digital products and services
- A template pack, a checklist or a bonus chapter.
- Priority support or an express setup.
Pricing tips
- Keep the bump under a third of the average cart.
- A 15 to 30% discount makes the moment special; no discount works too if the product is the obvious complement.
- One offer at a time: a list of offers becomes a second shop.
With Bumply you can show a different offer depending on the categories in the cart and the subtotal. Try it on the demo, read the order bump guide or get it in the average order value bundle.
Frequently asked questions
What price should an order bump have?
Usually 10 to 30% of the average cart, so it feels like a small add-on.
How many order bumps should I show?
One at a time works best; choose it according to the cart.
Can I offer a service as an order bump?
Yes, any simple product can be offered, including services and digital products.