Forcing account creation at checkout loses sales. But guests are harder to bring back. The answer: ask after the order.
The best moment
On the thank-you page, the customer just bought and wants to follow the order.
One field only
Email and address are known: just ask for a password.
Link past orders
Every earlier guest order with the same email appears in the new account.
Give real benefits
Order tracking, faster checkout, downloads, loyalty points.
Read guest checkout vs accounts. Guestly adds the one-click offer. See the demo.
Frequently asked questions
Should I disable guest checkout?
No, keep it and offer an account afterwards.
Are old orders linked?
Yes, orders with the same email are linked.
Is it secure?
The order key is checked before creating the account.