You do not need a studio. A phone, daylight and 15 seconds are enough for a video that answers customers’ questions.
6 videos that work
- The 360° turn: the product on a turntable or in the hand.
- In use: the candle lit, the dress worn, the mug filled.
- The scale: in a hand, next to a known object.
- The details: seams, material, finish, close up.
- The unboxing: the packaging customers will receive.
- The how-to: assembly, care, application in 30 seconds.
Filming tips
- Daylight near a window, no direct sun.
- A plain background and a steady phone.
- Short: 10 to 30 seconds, no music needed.
- Vertical for social media, horizontal or square for product pages.
Reuse it everywhere
The same video goes on the product page, on Instagram and in your newsletter.
Vidly shows these videos under the product photos with a “Watch the video” button. See it on the demo and read why product videos help.
Frequently asked questions
How long should a product video be?
10 to 30 seconds is enough for most products.
Do I need sound?
No, most customers watch without sound; show rather than tell.
Which format for the product page?
Horizontal or square MP4, or a YouTube link.