Building every page from scratch takes time and makes your site less consistent. WordPress offers several ways to reuse what you already have.
Duplicate a whole page
Best when the new page is close to an existing one: same layout, same sections, different text.
Patterns for sections
A call to action, a pricing table or a testimonial block you insert in many pages. Synced patterns update everywhere at once.
Templates for structure
Block themes let you define how all posts or products look, so you only write the content.
Which one to choose
- Same page, new topic: duplicate.
- Same section, many pages: pattern.
- Same layout for a whole type: template.
For one-click duplicates, use Clonely. See the demo and our guide to duplicating pages.
Frequently asked questions
Are synced patterns the same as reusable blocks?
Yes, reusable blocks were renamed synced patterns.
Does duplicating work with page builders?
Yes, their data is copied with the page.
Can templates replace duplicates?
For a whole content type, yes; for one-off pages, duplicate.