Gift cards are the answer to two Christmas problems: the shopper who does not know what to choose, and the shopper who is too late for delivery. For you, they mean revenue in December and new customers in January.
What customers expect
- A choice of amounts, and sometimes a custom one.
- A personal touch: recipient name, message, sender name.
- A delivery date: Christmas morning, a birthday.
- Something to give: a card to print and put under the tree.
- Flexibility: spend it in several orders, keep the rest.
What you need as a store owner
- Unique codes, created only when the order is paid.
- Emails sent automatically on the chosen day.
- A balance that goes down with each order, and comes back if an order is cancelled.
- A list of cards with their balance, and the possibility to resend or create a card by hand.
How it works with Vouchly
- Create a simple virtual product and tick “Gift card”, with your amounts (for example 25, 50, 100 €).
- On the product page, customers choose the amount, write their message and see the card update live.
- When the order is paid, Vouchly creates the code and emails it on the chosen morning, with a printable card.
- The recipient types the code in the cart; the rest stays on the card for next time.
Try it on the live demo, including the balance check with a demo code.
Christmas tips
- Promote gift cards from your last shipping date: “Too late for delivery? Our gift card arrives instantly.”
- Link them from sold-out product pages.
- Put them in your gift guide, at the end: “Still undecided?”
- In January, welcome recipients with a clear page and your bestsellers.
Check the rules
Some countries set a minimum validity for gift cards. Choose a validity that respects your local law (12 months is common), or no expiry.
More ideas in last-minute gifts with gift cards.
Frequently asked questions
Can a WooCommerce gift card be used several times?
With Vouchly, yes: the balance is kept after each order.
When is the gift card sent?
On the delivery date chosen by the buyer, in the morning, or immediately if the date is today.
Can I create a gift card by hand?
Yes, in WooCommerce › Gift cards, for a customer service gesture or a contest.